michael
About Me
For the past 15+ years, my passion to design, conceptualize, and create has allowed me to do what I love as a career.
I enjoy the challenge of discovering ideas, developing brands, telling stories, creating graphics & presenting experiences. Seeing initial ideas take shape, then grow into something more is especially rewarding.
My proficiencies are many and they keep evolving, as my thirst for industry knowledge is never satisfied.
Fields of Expertise
Strategy
Work with companies to understand their audience and develop their voice through an advertising/marketing plan.
Art Direction
Develop, Create, and Build a company vision that expresses a brand’s personality and values.
Graphic Production
Design and produce pixel-perfect graphic pieces including logos, print, apparel, outdoor, web graphics, and more.
Web Design
Create and develop crowd pleasing websites that help customers & clients explore your digital space.
Logos & Branding
Develop, Design and Create memorable experiences that connect with your desired audience.
UX & UI Design
Study your audience and Work to optimize the user’s experience through clever interface design.
Marketing & SEO
Optimize website to increase user traffic. Study demographics, customer engagement, and audience details to improve.
Creativity, experience, education, and genuine love for all things advertising has armed me with the necessary knowledge for success.
Software Knowledge
- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- Adobe Lightroom
- Experience with Other Adobe CS Softwares
- CSS, HTML, some JS
- WordPress CMS
- Experience with Other CMSs
- Various Web Hosts
- Numerous CRMs
- Various E-mail Platforms
- Adobe Acrobat
- Adobe XD
- MS Office
- Google Analytics
- Quark
- Sketch
- Prezi
- Apple & Windows Familiarity
Creative Skills
- Art Direction
- Branding & Logo Design
- Campaign Development
- Web Design
- Print Design
- App Design
- User Personas
- Stylescapes & Mood Boards
- Internet Marketing & SEO
- UX & UI Development
- Storyboards
- Icon Design
- Illustration
- Copy-writing
- Photography & Video Direction
- Painting
- Project Management
- Presentations & Pitches
Work Experience
CREATIVE STRATEGIST
CLIX | April 2014 – August 2020
My main position duties included designing and developing client websites from start to launch. While my main focus was web design, UX, and development, I also worked on client branding, web graphics, social ads, campaign ideas, strategy, web training, copy, video graphics, and some print.
ART DIRECTOR
Anchor Communications | September 2007 – April 2014
I started my agency experience as an unpaid intern in 2007, eventually working my way to Art Director. Job duties included Logo Design & Branding, Web Design, Campaign Strategies & Brainstorming, Print Design, Apparel, Mobile App Design, Oversized Graphics, PPC Ads, Vehicle Graphics, Media Direction (Video & Radio Commercials), and more.
FREELANCE DESIGNER
April 2003 – Current
I created and produced multiple pieces for clients with a main focus on Logo Design & Branding, Print Design, App Design, Website Design & Development, Photo Manipulation, Oversized Graphics, Apparel, Signage, and more…
Client Praise & Testimonials
~ Nick J., Right Away Leadership
~ Nick J., Right Away Leadership